Migrating Sites to Webflow

Converting HTML to Webflow

Overview
Converting HTML to Webflow
101
Converting WordPress to Webflow
102
301 Redirects
Redirecting Your Paths to Maintain SEO
150
301 Redirects for a Site Merge
151
Re-Templating a Site
Approaches to Re-Templating
200
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Updated
July 1, 2025
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So you want to migrate an existing website to Webflow, and keep the design nearly identical to the original?

Webflow does not have an import site feature, however there is a growing array of tools and AI tech that can assist you.

For a site or page rebuild, you'll probably have to rebuild much of it from scratch, because;

  • Source HTML is often "dirty" or structured for other environments
  • Webflow's CSS class design is unique and Webflow-specific
  • Many HTML structures for things like sliders, rich text areas, and tab elements... do not match Webflow's own HTML structures for these elements.

However for transferring specific page parts, there are tools that allow you to reconstruct HTML as custom elements within your Webflow page design.

HTML to Webflow Tools

HTMLtoflow ( App )

https://webflow.com/apps/detail/htmltoflow

HTFlow

https://www.htflow.com/

Cloneflow ( Browser Extension )

https://www.reddit.com/r/webflow/comments/1lo7den/html_to_webflow_extension_cloneflow_is_now_in/

MarkFlow

Copy specific elements

https://markflow.app/

HTML to Figma to Webflow

If you’re a toolmonkey, you might be able to setup a rough conversion path from HTML to Webflow through Figma.

If you decide to try this, think of it as two separate parts;

  1. HTML to Figma
  2. Figma to Webflow

PageRip (HTML + CSS Extract)

PageRip is a powerful tool that lets you extract HTML and CSS snippets from any element on a web page using an element selector. It's also capable of converting full web pages into single-file HTML and JSX, allowing you to create components directly from websites.

With PageRip, you can choose to target a single element with an element picker or extract the entire page's HTML source code. The output can be generated in various formats - HTML with inline styles, CSS classes, or JSX - to suit your specific needs. This makes it incredibly easy to copy and paste the code directly into your project.

Additionally, PageRip offers live editing capabilities. This means you can make changes and see them reflected in real-time, making it an invaluable tool for web development.

https://chrome.google.com/webstore/detail/pagerip-html-%20-css-extrac/bkahkocegdkgicmmfpkoeipjmjaeohfn

Using AI to translate

A lot of cool things in the AI pipeline, but HTML to Webflow seems like a very real possibility soon.

That could even relate to translation to Webflow designer's clipboard format, it should be possible for AI to "learn" it and make a decent translation from HTML to a pasteable Webflow element structure.

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